There are many product labeling techniques on the market today. You can choose roll-fed shrink sleeves labeling that involves roll-fed application of the label making use of a mixture of shrink techniques and glue-on, cut & stack film labeling that are characterized by moisture resistance and scuff-resistance, cut & stack paper labeling that is similar to cut & stack film labeling, but where C1S and C2S papers are utilized, and in-mold labeling in which the labeling is done as the containers are being shaped.

Among the fastest growing product labeling techniques nowadays is shrink sleeve labels. This labeling strategy entails the use of the latest in HD Flexo pre-press technologies. One of the primary advantages of this labeling method is that the flexographic printing employed is extremely eco-friendly, which means it is the smart choice in order to get rid of your company's carbon footprint. As outlined by DuPont's Life Cycle Assessment of 2008, the flexographic printing approach decreases carbon dioxide emission and energy consumption by approximately 50% in comparison with other label printing techniques such as Rotogravure. In top label making company plants, the printing technique is recognized by solvent-free flexo platemaking, servo-driven flexo presses, and water-based flexo ink manufacturing.

The shrink sleeves labeling technique is advantageous in that it is the cheapest labeling techniques today. The low cost is because extremely thin films of plastic are employed. The low labeling costs implies you may test out different shrink sleeve labels to determine what the most efficient choice is. This labeling technique provides you with unparalleled flexibility with regards to the types of films employed (you may pick from PVC, OPS, PETG, or PLA films) as well as in terms of the container shape and size which could be labeled. This is really important because everyone has different labeling needs and you are therefore able to do what is ideal for your company/product.

Shrink sleeve labeling will aid you in your marketing strategy. This labeling strategy provides you with 360 messaging and graphics, meaning your product has better customer appeal and customers get to see your product in shelves, no matter where they are facing. Your marketing campaign will even benefit from the fact that you can include an easy-tear feature and a back-printing feature with print copy or adhesive that will help you run promotions by means of giveaways and print coupons. You could also obtain an optional tamper-proof feature to guard the label in transit, in storage, and on display against scuffles and scratches with shrink sleeve labeling.

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